Moutidis Jewellery is a retail jewelry brand in Thessaloniki known for its minimal, elegant, and timeless craftsmanship. The brand specializes in life’s most cherished milestones, offering curated collections for weddings, baptisms, and engagement moments (from custom wedding bands and baptismal crosses to unique engagement rings).
The goal
To position Moutidis Jewellery as the go-to destination for couples and godparents, build a modern B2C content engine around wedding and baptism traditions, and drive direct customer inquiries and foot traffic through strategic social media management.
Services Provided
Meta Ads
Content Creation
7.05 Million Total Impressions
Generated massive brand visibility across Facebook, Instagram, and TikTok through organic and paid campaigns
Results
In 2 years period
5.31 Million Facebook Reach
Established a dominant presence on Facebook, connecting directly with couples and families planning weddings and baptisms
56.8K+ Total Engagement on TikTok
Driven by milestone storytelling and viral video giveaways (reaching over 11K interactions on a single wedding giveaway campaign
